How Tesco is taking on the discounters with value own-label rebrand

By A Mystery Man Writer

Tesco profits drop 12.4% but Everyday Value boost sales

Sainsbury's implements change to all own brand products to drive down prices - LancsLive

Tesco's new own label lines will give the discounters food for thought, Comment and Opinion

Reaction: Tesco's loss could cost 'millions' after justices 'reluctantly' dismiss logo appeal, Trademarks

What might Tesco's new Jack's format mean for suppliers? - Just Food

How own-label brands are dialling up desirability

Five ways Tesco has strengthened its position

Tesco announces major price change to everyday essentials as products swapped out - Chronicle Live

Is it time for Tesco to axe 'Every little helps'?

Discounting hits new high as retailers make deep cuts before a difficult 2017

PDF) Tesco's adaptation to the Irish market

Tesco targets New Year's resolutions with rebranded Healthy Living range

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