How Shanghai's White Rabbit candy became a globally beloved brand

White Rabbit Candy: A Sweet Journey Through Time and Taste – Bokksu Market

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White Rabbit Candy: A Sweet Journey Through Time and Taste – Bokksu Market

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Store selling White Rabbit candy, a well-known Shanghai brand, in Shanghai's Tianzifang Stock Photo - Alamy

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How Shanghai's White Rabbit candy became a globally beloved brand