What can luxury brands learn about storytelling from Gucci?, Marketing

Brand storytelling is one of the most challenging tasks for any brand today. So how does Gucci nail it time and time again?

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The Metaverse Is Much More Than A Cool New Channel For Luxury Brands

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The business model of Gucci.

Storytelling for luxury brands

After reinvention, Gucci CEO plans new path

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Gucci sales to slump 20% in Q1, Kering warns

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New Study by Luxe Digital Reveals Dior is #1 Most Popular Luxury