Timeline: How e.l.f. Cosmetics Grew into a Giant - Cosmetic Executive Women

How much fun is it to track a brand’s success? If you don’t quite remember how e.l.f. got its start, this amazing timeline tells why it built a website in the first place, and how it grew from there.

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Timeline: How e.l.f. Cosmetics Grew into a Giant - Cosmetic Executive Women