How the Shein influencer trip marked a turning point in the brand

Several influencers were lambasted this week for their social media posts enthusiastically highlighting a trip sponsored by the Chinese fast fashion clothing retailer Shein, which has previously been accused of labour exploitation and environmentally damaging practices.

Press — Sarah Jay

How the Barbie movie marketing machine tapped into a cultural zeitgeist

How the Barbie movie marketing machine tapped into a cultural zeitgeist

Has the social media influencer killed the art of critical film reviews?

Robert Cobb's Instagram, Twitter & Facebook on IDCrawl

Kirthana Sasitharan (@KirthanaSasitha) / X

Press — Sarah Jay

Press — Sarah Jay

Work & Money - CBC Life

Work & Money - CBC Life

How the Barbie movie marketing machine tapped into a cultural zeitgeist

Work & Money - CBC Life