Head-to-Head in the US Underwear Market: Aerie vs. Victoria's

Aerie is a relative newcomer to the US underwear market that is challenging the dominance of Victoria’s Secret. Learn about these two retailers’ revenues, operating margins, customer demographics and environmental, business expansion strategies, digital strategies and environmental, social and governance (ESG) initiatives.

Case Study: How Aerie won Gen Z and Victoria's Secret's market share - Glossy

The return of a divisive lingerie brand

19 Best Period Underwear Styles for Leakproof Cycles

What do we think of Victoria's Secret new marketing? After the previous criticism of being too exclusively thin : r/popculturechat

Victoria's Secret, Pink, and Aerie: Compared in Photos

US Women's Underwear Market: The Future is Shapewear, Sports and Teens

The Victoria's Secret 2019 fashion show has been canceled - Vox

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Head-to-Head in the US Underwear Market: Aerie vs. Victoria's Secret

Victoria's Secret revamps brand to be more inclusive – NBC Chicago