London woman applauded for starting the #saggyboobmovement

Blogger Chidera Eggerue, 23, from London, is using her 51,000-strong Instagram following to challenge people on what real breasts look like - using the hashtag #SaggyBoobsMatter.

At London Fashion Week, Mitfords and a Megabrand

Stacey Solomon given non-surgical boob lift in five minutes live

Breastfeeding mother given huge napkin and told by hotel staff to

In Critical Season for London, Creativity Prevails

Woman apologises to car driver in way 'no one would believe' after

London woman applauded for starting the #saggyboobmovement

In Critical Season for London, Creativity Prevails

Grade 8 London, Ont. student calls for end to 'slut-shaming

Stacey Solomon tries out Kim Kardashian's breast lift tape

Loose Women's Stacey Solomon gets Joe Swash excited as she shows

WATCH: Stacey Solomon mocks her 'muffin top, saggy boobs and