Awash in pink, everyone wants a piece of the 'Barbie' movie

Some experts say all the marketing beyond the movie is only good for the 64-year-old brand, helping to attract multi-generations of fans.

Barbenheimer' arrives as moviegoers flock to a Mattel-mushroom cloud double feature

Awash in pink, everyone wants a piece of the 'Barbie' movie marketing mania

Awash in pink, everyone wants a piece of the 'Barbie' movie marketing mania - WTOP News

America Ferrera points out glaring and 'revolutionary'…

National News: Awash in pink, everyone wants a piece of the 'Barbie' movie marketing mania (7/21/23)

Awash in pink, everyone wants a piece of the 'Barbie' movie marketing mania

Barbie' bonanza continues, 'Oppenheimer' holds No. 2 spot

Barbie' bonanza continues, 'Oppenheimer' holds No. 2 spot

Barbie merch demand spikes ahead of movie debut

Barbie, Oppenheimer deliver record month for Cineplex

Awash in pink, everyone wants a piece of the 'Barbie' movie marketing mania

Latest News - Barbie movie - When Barbie Broke the Glass Ceiling