Jack Wills: the Sloane Ranger rides again, Fashion

#x3C;p>Clothing brand Jack Wills is a raging success. It doubled its profits to £42m last year and turned British teenagers on to the allure of preppy dressing. But where did it come from, what does it want, and why is it so mysterious?</p>

So long, Sloanes, Graham Stewart

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Jack Wills: the Sloane Ranger rides again, Fashion

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