Why a sports-first marketing strategy will provide brands with

Manny Puentes, general manager, advertising, Genius Sports With more than 100 million annual viewers, the Super Bowl has long been the marquee advertising event of the year. The upcoming 2024 event has outpaced expectations, with Paramount reporting that its inventory has already sold out. This sold-out inventory is the latest evidence of how essential a […]

Live Sports on TV drives impact across sales funnel for brands: Shubhra Saraf Sethi

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Manny Puentes on LinkedIn: Why a sports-first marketing strategy will provide brands with long-term…

How digital sports advertising can boost your brand's success, Genius Sports posted on the topic

Rachel Hoagland on LinkedIn: Your Friday Kickoff: Lionel Messi's first match! Leagues Cup Day 1 watch…

What is Sports Marketing? Types, Examples, and Strategies

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Genius Sports en LinkedIn: #sbcsummitnorthamerica

David Goldfrach on LinkedIn: #sports #digitaladvertising #socialadvertising #entertainment