By A Mystery Man Writer
JCPenney said in 2009 that it was dropping catalogs because they had become a tool to browse merchandise before shopping online or in JCPenney stores. Which, precisely, is why omnichannel retailers are now adding catalogs to their arsenal of marketing tools.
Macy S and JC Penny, PDF, Retail
JCPenney Proclaims “Shopping is Back!” in New Campaign as it Celebrates 120 Years as an Iconic American Brand
Bob Possehl - Enterprise Merchandise Planning Manager - JCPenney
Catalog Archives - Multichannel Merchant
JCPenney Builds Momentum with Multi-Year, Self-Funded $1 Billion Reinvestment Plan and Commitment to Make Every Day and Dollar Count for Families Across America
The TOP 40 Best Rewards Programs for customers
Ken Brumfield - JCPenney
Top 25 Best Omnichannel Retailers 2021 (with their Business Insights)
Rue21 Will Open 15 New Stores Amid Back-to-School Campaign
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JC Penney losses double as digital transformation remains at the thoughtful stage after nearly 5 years
Omnichannel Archives - Page 6 of 10 - Omnichannel Personalization SaaS Solution
Catalog Archives - Page 3 of 112 - Multichannel Merchant