Unit 10 – Brief 2: Authentic Visual Identity – Research: Identity, Authenticity, Rebranding & Processes

This post focuses on my initial background research for this project, it is the basic who, what, why, when, where, etc questions. Currently I have little knowledge on identity as well as knowing the difference between identity and branding. Hopefully by the end of this post I will have a greater understanding of the subject.…

The Beginner's Guide to Brand Pillars

Strategic Brand Management

PDF) Brand meaning cocreation: toward a conceptualization and research implications

image.isu.pub/231221141112-598e10b7ee4748b5c261df9

University of California, Berkeley - Wikipedia

The Science of Sound - Katz Marketing Solutions

Intercontinental Brand Identity Guidelines, PDF, Logos

40 Rebrand Announcement Examples That Can Inspire Your Rebrand in 2024

Double Identity In Hannah Montana

PayNearby unveils new brand identity & tagline 'Zidd Aage Badhne Ki