From Brooklyn to Roblox: Tommy Hilfiger Makes NYFW show 'Phygital

The preppy PVH-owned brand is returning to New York Fashion Week after three years, with an “immersive” hybrid physical and digital showcase of products.

Vogue Business on LinkedIn: From Brooklyn to Roblox: Tommy Hilfiger makes NYFW show 'phygital

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From Brooklyn to Roblox: Tommy Hilfiger makes NYFW show 'phygital

Fashion icons: Tommy Hilfiger: 'Our fans are going to be living in the metaverse. Many of them are living in it now', Culture, tommy hilfiger

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