Target becomes latest company to suffer backlash for LGBTQ+ support, pulls some Pride month clothing

Target is removing certain items from its stores and making other changes to its LGBTQ+ merchandise nationwide ahead of Pride month, after an intense backlash from some customers including violent confrontations with its workers. Target declined to confirm which items it was removing but among the ones that garnered the most attention were “tuck friendly” adult women’s swimsuits that allow trans women who have not had gender-affirming operations to conceal their private parts. Designs by Abprallen, a London-based company which designs and sells occult- and satanic-themed LGBTQ+ clothing and accessories, have also sparked a backlash.

Target latest company to suffer backlash for LGBTQ+ support, pulls some Pride month clothing

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