By A Mystery Man Writer
McMaster researcher studies a promising, and profitable, business model that merges TV home shopping, e-commerce, and influencer marketing.
Resiliency Through CTV: Why The Retail Revolution Will Be Televised - Connected Consumer Series 2023
91.5 The Beat
Livestream Shopping Has Yet To Live Up To Its Promise In The US. Will It Ever?
Ruhai Wu on LinkedIn: Such a privilege to have Tanbir Grover
Retail Refined: Why Your Brand Should Live Stream - MarketScale
Well, this is horrible. What are/can we doing/do? : r/mcgill
DeGroote Brings Home JDCC 2024 'School of the Year' - DeGroote School of Business
Research & Scholarship
McMaster University receives $15-million donation for its commerce program - The Globe and Mail
Robinson PhD, Sir Ken, Aronica, Lou: 9780143108061: Books
Creative Schools: The Grassroots Revolution That's Transforming Education
Day in the Life with Narissa Horning - DeGroote School of Business
The Retail Revolution will be Live-Streamed - DeGroote School of