Blue Blood, Hiding Stains, Skewed Representation: What Ads On Pads Get Wrong

Such ads hold the power to either aggravate the existing stigma that surrounds the topic or to start a revolution to normalise periods.
Advertisements need to be more inclusive and real when they show periods and menstruating people to market their products.

Why is blue liquid used on pad and tampon commercials? Everybody knows that blood is red. What is the point of concealing this fact? - Quora

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Why is blue liquid used on pad and tampon commercials? Everybody knows that blood is red. What is the point of concealing this fact? - Quora

Blue Blood, Hiding Stains, Skewed Representation: What Ads On Pads Get Wrong

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Bleed blue?

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This sanitary napkin ad shows red blood instead of blue liquid, and it is such a relief

predictable

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