Beyoncé's Strategy for Her Ivy Park x Adidas Collection is One for

Beyoncé recently re-launched her active wear line, Ivy Park in collaboration with Adidas. If you know Beyoncé, you know she packages her marketing and PR with the same passion and tenacity she puts into her craft as an artiste.

ADIDAS AND BEYONCÉ REVEAL FOUR FOOTWEAR STYLES IN THE ADIDAS x IVY PARK COLLECTION

Beyonce flashes her winter whites in a sexy bodysuit and snow pants for Ivy Park x Adidas

Three Branding Lessons from Ivy Park

Exploring Intersections with Athleisure

Adidas x Ivy Park's Second Collection to Feature Extended Size Range

Beyonce Uses Her Assets to Pitch Ivy Park x Adidas in Social Campaign

Standing Out from the Crowd

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Beyonce Sold Out Her New Ivy Park Collection With Adidas in a Weekend. Here Are the Marketing Strategies She Used

Beyoncé Announces Surprise Activewear Collection With Adidas X Ivy Park

How Significant is Shonda Rhimes' BRIDGERTON?

Beyoncé's Ivy Park x Adidas' line drops online and sends the internet into a frenzy - Nashville Voice

Why We Can't Get Behind Beyonce's Adidas x Ivy Park Collaboration

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Beyoncé's Strategy for Her Ivy Park x Adidas Collection is One for the Books!