Wacoal Just Launched an App to Help You Find Your Perfect Bra Size, Once and For All

Wacoal has been designing bras for more than 70 years, with plenty of fans who’ve been shopping there for just as long.The brand has always been proactive about adopting new technologies and materials, and a big part of the brand’s ethos lies in personalized bra fittings with experts who can do a lot more for you and your bosom than a brief measurement quiz ever could. Wacoal’s new app (available for both Android and Apple) takes all the expertise and precision of an in-person fit sesh and brings it right into your home, so you can still get a unique fit recommendation without the hassle of driving over to the mall, finding parking, willing your way past the Auntie Anne’s stand and finding your local Wacoal retailer. Just like Wacoal’s expert fitters, the app takes into account your body type, breast shape, breast tissue type, shoulder slope and preferred fit, leaving you with both an accurate size reading and recommendations on which Wacoal bras (of which there are more than 60) are mostly likely to fit both your boobs and your personal style.
Wacoal has been designing bras for more than 70 years, with plenty of fans who’ve been shopping there for just as long.The brand has always been proactive about adopting new technologies and materials, and a big part of the brand’s ethos lies in personalized bra fittings with experts who can do a lot more for you and your bosom than a brief measurement quiz ever could. Wacoal’s new app (available for both Android and Apple) takes all the expertise and precision of an in-person fit sesh and brings it right into your home, so you can still get a unique fit recommendation without the hassle of driving over to the mall, finding parking, willing your way past the Auntie Anne’s stand and finding your local Wacoal retailer. Just like Wacoal’s expert fitters, the app takes into account your body type, breast shape, breast tissue type, shoulder slope and preferred fit, leaving you with both an accurate size reading and recommendations on which Wacoal bras (of which there are more than 60) are mostly likely to fit both your boobs and your personal style.
Wacoal has been designing bras for more than 70 years, with plenty of fans who’ve been shopping there for just as long.The brand has always been proactive

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