Lacoste: A Winning Brand Strategy - Launchmetrics

Lacoste may have had an overly agressive retail strategy, but it's certainly hitting the mark when it comes to their digital strategy. Here's how.

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From zero to hero: the tumultuous turnaround of Lacoste - Grunberg & Co

Interview with Cristiana Monfardini

How Lacoste Grew its Brand Performance - Launchmetrics

FINAL PROJECT - LACOSTE.pdf - COMPANY BACKGROUND Lacoste is a French company founded in 1933 by tennis player René Lacoste and André Gillier. It sells

Lacoste FW24 - Worldwide Fashion Design Lookbook

Marketing Strategy of LACOSTE by Chiraz Maghraoui on Prezi

Brand Performance Cloud for Fashion, Luxury & Beauty

Serving an ace: What China's love affair with tennis means for fashion