How shapewear sparked a billion-dollar underwear war

It’s the unlikeliest trend of 2023 – the curve-hugging lingerie has gone from discreet big knickers to must-have status symbols

Knix sells stake to Essity of Sweden

Kardashian shapes up $3.2bn clothing brand for flotation

Lizzo answers if she is worried about shapewear line Yitty

Underwear - The Telegraph

The designers changing the conversation around lingerie

Underwear - The Telegraph

Many Spanx: how did shapewear become a political battleground

How Kim Kardashian's Skims revolutionised shapewear: the reality

Kardashian Skims obsession is 'problematic' & anti-body positivity

The Evolution & Growth of Lingerie Market in India - Indian Retailer

The Inside Story of Kim Kardashian West's Billion-Dollar Shapewear

Mid Waist Sculpting Invisible Brief – Shapewear Affair

The Origins and Evolution of Shapewear –

Fashion's Multi-Billion Dollar Shapewear War