How One Brand Grew a Massive Audience by Building a News Site [Example]

A software company launched an editorial property as an alternative to traditional PR and demand-gen marketing. It’s a big success – Content Marketing Institute

How One Brand Grew a Massive Audience by Building a News Site

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ブランドジャーナリズム実践 ニュースサイトを構築したソフトウェア企業の事例