How Nike build its brand : Greg Hoffman

Building an authentic brand takes more than just a strong marketing strategy. Greg Hoffman, former Chief Marketing Officer at Nike, knows this firsthand.

Former Nike marketing VP tells Madison businesses to show their values, Business

How Nike build its brand : Greg Hoffman

Thoughts on maintaining organisational character while operating within a larger brand framework

Emotion by Design: Creative Leadership Lessons from a Life at Nike

How We Built a Global Brand, with former Nike CMO Greg Hoffman - Intelligence Squared

The System Driving Brand Growth

Emotion By Design

Accelerating your Brand Amid Macroeconomic Climate Shifts

Greg Hoffman on LinkedIn: #emotionbydesign