Lululemon Has A Bold Strategy For Dealing With Dupes

Lululemon recently tested a strategy to beat a new customer affinity for knockoffs of its apparel—an event where customers traded in dupes for the real deal.

18 Best Lululemon Dupes, Tested & Loved by Editors

Lululemon's brilliant dupe strategy should be duplicated by all brands

Matthew Stern on LinkedIn: H&M Case Shows How Greenwashing Breaks Brand Promise

Matthew Stern - RetailWire

18 Best Lululemon Dupes, Tested & Loved by Editors

Lululemon Athletica Stock News (LULU) - Page 17

RetailWire

Best Lululemon Dupes

TRD Issue 3 - Briefing: Your Weekly Dose of Retail, Featuring

Campaign of the Week: Lululemon, Dupe Swap

Where to find Black-owned activewear to replace your Lululemon

Gen Z on TikTok Can Find a Dupe for Anything on The Viral List

Campaign of the Week: Lululemon, Dupe Swap

Activewear Lululemon Dupes – A Double Dose

Matthew Stern - RetailWire