Girls Don't Like Football, WE LOVE IT

Sports Direct has launched “Girls Don’t Like Football, WE LOVE IT”, a new multi-million pound creative campaign that will sit across TV, OOH, in-store, conte

Fisayo Alafe - Aluko on LinkedIn: Girls don't like football. We

Campaign podcast: Brands backing Women's Euros and why adland

GREEN LIONS: THE UNTOLD STORY OF CAMEROON'S ITALIA '90 FIFA WORLD

Daring to Dream: The Gender Dream Deficit in Sport - Women in Sport

Daring to Dream: The Gender Dream Deficit in Sport - Women in Sport

What's the Sports Direct advert song? – TV Advert Songs

Fisayo Alafe - Aluko on LinkedIn: Girls don't like football. We

4 Brands Championing Female Sports in Western Europe - YPulse

Georgia Stanway among host of sporting stars in Sports Direct