Nykaa Fashion expands into athleisure category with Nykd All Day

Nykd by Nykaa, which is Nykaa Fashion’s lingerie and sleepwear brand, has announced the launch of a sub-brand called Nykd All Day offering athleisure, leisure and activewear for women. This expansion will help the multi-brand fashion e-commerce platform to introduce clothing that focuses on comfort and inclusivity and can seamlessly transition from at-home wear to stepping-out attire as per the dictates of the hybrid work model of today.

THE ALL NEW NYKD ALL DAY ATHLEISURE LINE JUST DROPPED ON NYKAA FASHION

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THE ALL NEW NYKD ALL DAY ATHLEISURE LINE JUST DROPPED ON NYKAA FASHION

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An athleisure brand Nykd by Nykaa opens its first flagship store in New Delhi

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