Don't Know Your Bra Size? Lingerie Retailer Digitizes To Help Women Find The Right Fit

It’s hard to believe, but 80 percent of women don’t know their correct bra size. Turkish retailer Penti has created a tool to help women find the right fit and is using SAP S/4HANA to integrate data for an unparalleled customer experience.
It’s hard to believe, but 80 percent of women don’t know their correct bra size. Turkish retailer Penti has created a tool to help women find the right fit and is using SAP S/4HANA to integrate data for an unparalleled customer experience.

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