Cult following': How Liquid Death sold $3M worth of merch last year

Canned water company Liquid Death has been looking for new ways to figure out just how much its customers are willing to shell out for company-branded merchandise.

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品牌中的异类：把纯净水装在啤酒罐里卖，一年赚2.6亿美金- 品牌营销- 热传网

品牌中的异类：把纯净水装在啤酒罐里卖，一年赚2.6亿美金_手机搜狐网

Kobe Bryant rookie jersey to be auctioned, $3M-5M estimate – KGET 17

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58 In a separate campaign the brand introduced a character called

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