How Puma Became the Leading Sportswear Brand in India

Puma is the is number one sportswear brand in India. Ahead of competitors that include Nike, Adidas and Reebok. The case study dives into how the German brand achieved this level of success through their ability to identify trends and their capacity to reach and connect with their audience effectively.

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How did global sportswear brand PUMA strive for growth despite

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Puma pips rivals, becomes top sportswear brand in India

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