Understanding the 6 parts of the Brand Identity Prism with example by Litmus Branding

Brand identity prism is a popular marketing & branding identity model. let’s discuss the 6 vital characteristics Brand identity prism with crystal clear example.
Jean Noel Kapferer, a marketing professor developed the concept of the brand identity prism in 1986 to help brands build and reinforce a strong brand image & identity among consumers or potential customers.

What Is Brand Identity Prism And How Does It Work?

Brand identity prism: How it works with examples // Unstop

What is Brand Identity Prism? (With Examples) - Super Heuristics

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Brand Identity Prism Examples: How to Create a Unique Brand Identity

Brand Identity Prism Examples: How to Create a Unique Brand Identity

How to Use a Brand Identity Prism, by Danielle Spinks Earl

What Is Brand Identity Prism And How Does It Work?

What Is Brand Identity Prism And How Does It Work?

The Brand Identity Prism: What it is and How to Use it

The Brand Prism as part of brand identity.